I built this little spooky empire from every alt, horror‑loving, witchy piece of myself—every personality, every phase, every shadow I’ve ever carried. After postpartum depression hit me like a tone of bricks, I refused to stay buried. The old me is dead and gone, and this business is my resurrection—my second chance at life, creativity, and identity. Fueled by energy drinks - specifically blue V,Redbull or Monster Mangoloco (shh.. they are the best and you know it!), late nights, stubborn determination, and a healthy dose of oversharing, I stitched myself back together and poured it all into this brand. This is me—raw, weird, witchy, reborn—and this business is the grave I rose from.

If my story can do one thing, I hope it's this: that it sparks something in someone else standing in the dark, wondering who they are outside of survival mode. I hope it encourages you to dust off that forgotten hobby, chase that weird little idea, start the business, make the art, join the group, or finally let yourself take up space. More than selling spooky things, I want this to be a place where like-minded souls can find each other—a little coven of creatives, misfits, horror lovers, witches, weirdos, and beautifully broken people rebuilding themselves one piece at a time. Because sometimes the best thing we create isn't a business at all—it's community, friendship, and proof that even after life buries us, we can still rise.

p.s - check out that adorbs pic of my reasons x